Grohe, a leading brand for sanitary fittings, recently took part in the second Annual Modern Makkah Summit and Awards.
The summit, co-organized by Naseba and Star Group Holdings, was held at the Hilton Hotel in Jeddah.
It brought together top professionals from multiple sectors, ranging from government officials, project developers, construction companies, architects and contractors.
The event has once again proven Grohe's track record and commitment in being a national and global leading premium brand in supporting these industries.
Various reports project that between 2010 and 2014, there will be an average real growth of 4.13 percent forecast per year within the construction industry in the Kingdom, whereby Grohe has defined many strategies in order to take part in this rich development.
Tino Kaissar, sales manager of Grohe in Saudi Arabia, said: "Grohe sees itself as a key player in the Saudi market, and by sponsoring part of the Modern Makkah Summit we hope to continue portraying our efforts at meeting and exceeding our customers' needs and expectations."
Tarik Ghazale, sales manager — project channel of Grohe in Saudi Arabia, said: "The participation affirms our sustained quality and continuous growth within multiple industrial sectors, especially that Saudi Arabia is a fast growing market across the region. We are here to confirm to the local industries that Grohe will be constantly keeping up with the expanding market, as one of our core business strategies with the products we offer is to take part in the upcoming projects within the Makkah province, leading in the modernization of the area and beyond."
At the summit, Grohe's booth showcased the ISH 2011 novelties — euro line of basin mixers and faucets, and the SPA Collection, consisting of basin and bath mixers, shower sets and hand showers — in addition to providing insights on the extras that the SPA collection offers.
Grohe has paved the way to meet the customer and industry's needs on all levels as the SPA collection also offers spa accessories such as bathrobes, bath salts and scrubs, soaps, and others.
Source : Arab News, Dec 16, 2011 21:52